Dee and Marie talk about changes being made behind the tech we use to send out emails at CodePen. What’s the difference between transactional and non-transactional emails? When to bring an outside service vs building it yourself? And how are we sending emails so quickly now?
- 00:45 Transactional vs non-transactional email
- 09:44 Bringing in outside services vs internal
- 18:04 Sponsor: An Event Apart
- 19:36 Very Important Emails get sent
- 21:24 How can we send email so quickly now?
- 29:12 Improved open rates
Sponsor: An Event Apart 18:04
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